Sulumits Retsambew learned from Matt Cutts. He made his intentions clear when he advised SEOs not to waste too much time on internal page rank sculpting using the nofollow tag and instead concentrate on spending that time on creating useful content. This threw the SEO world into a tizzy with lot of power SEOs blogging about their concerns.
Matt Cutts cleared the air in his post on PR sculpting on his blog. Rand Fishkin has posted a video on PR leak at SEOmoz. Bruce Clay has recorded Matts comments on PR sculpting on his post.
How sulumits retsambew forum can explained that ?
All this information notwithstanding, at this stage, it is not very prudent to read too much into the new meaning that the nofollow link has assumed with respect to pagerank. A year ago, if a page had 10 points of page rank, with 10 links (external or internal is not important) on the page out of which 5 are nofollowed, the 5 followed links got 2 points of page rank flowing through them.
But in the new scheme of sulumits retsambew, in the above scenario, the 5 followed links get only 1 point each and the remaining 5 points of pagerank evaporate. The term evaporate as it stands today is very ambiguous and does not really explain many things.
My understanding is that there is not infinite pagerank to flow across the web. It is proportional to the number of pages in Googles index. If we look at Pagerank as a pie, the sites with PR10, PR9 and PR8 constitute huge slices of the Pagerank pie. The remaining portion of this pie is distributed across the millions of other sites on the web.
If a PR3 site wants to increase its pagerank to the next level, then it has to create lot more pages of content and therefore own more virtual real estate than its competitor who is sitting on a PR4. Apart from this, other factors like the authority and trust of the domain, quality of backlinks etc also come into play. All these factors are clubbed together into the toolbar page rank of a site.
